CONSEIL GOODDAY carried out a major project on behalf of ProChile that involved a comprehensive work from conceptualization to implementation.
This beautiful project, won through a public tender, consisted in the creation of the Expo Dubai 2020 Memory, assuming the challenge with passion and dedication.
The CONSEIL GOODDAY team not only gathered information about Chile’s participation in Expo Dubai 2020, but also conducted interviews with key people involved in the event. These interviews served as a source of inspiration and authenticity for the project, allowing us to capture the real voices and experiences that made Chile’s participation a success.
With this information, CONSEIL GOODDAY embarked on creating a cohesive narrative. Their ability to weave coherent and compelling narratives allowed them to bring Chile’s time at Expo Dubai to life, highlighting the achievements, memorable moments and the country’s impact at the international event.
Then, as a team we took on the challenge of turning this narrative into a visually appealing memory. Meticulous design and layout were undertaken to ensure that the memory was engaging and easy to follow. Attention to detail, choice of visual elements and graphic design combined to reflect the diversity and richness of the project.
The Expo Dubai 2020 Report became a relevant tool for ProChile, offering a complete and immersive representation of its participation in the international event.